KTM Aims to Boost Sales of Its Classic Motorcycles with Extended Warranty Offer

In a strategic move to entice motorcycle enthusiasts, KTM is enhancing the appeal of its classic models by offering an extended warranty. This initiative is designed to provide riders with extra peace of mind and encourage them to invest in KTM’s new-old motorcycles. With coverage that can extend up to four years, this offer applies to select LC8 and LC8c STREET and TRAVEL models, ensuring that those who cherish the blend of tradition and innovation can ride worry-free. By simply having their bikes serviced at an authorized dealer, riders can enjoy prolonged protection without incurring additional costs, making these time-tested models an even more attractive option for potential buyers.

KTM, a renowned name in the world of motorcycles, has announced an innovative strategy to revamp its sales by offering an extended warranty on select classic models. This move is aimed at attracting potential buyers who are looking for a reliable investment in the motorcycle market. This extended warranty provides up to four years of coverage at no additional cost, giving enthusiasts more peace of mind and encouraging them to choose KTM over the competition.

The Premium Manufacturer’s Warranty Explained

KTM’s new offering, known as the Premium Manufacturer’s Warranty, provides a robust protection plan for newly purchased LC8 and LC8c Street and Travel models. This warranty is set to deliver up to four years of coverage right from the start, offering buyers a compelling reason to purchase these motorcycles. Unlike some competitors who offer standard warranty plans, KTM pushes boundaries by extending this offer to its classic series, which includes models like the KTM 790 DUKE and KTM 890 ADVENTURE.

Taking Advantage of the Warranty

The process to benefit from this extended warranty is seamless. Buyers need only to ensure that their motorcycles are serviced according to the specified guidelines at any authorized KTM dealer. This routine maintenance is a small trade-off for the significant amount of protection the warranty promises.

Strategic Motivation Behind the Offer

The introduction of this complimentary warranty extension comes at a time when KTM is seeking to regain traction in the market amidst tough financial times. Facing losses and potential layoffs, the offer aims to rebuild customer confidence and goodwill. By providing such substantial coverage, KTM hopes to position itself as the go-to brand for those seeking both performance and reliability in their motorcycles.

Market Impact and Reception

The motorcycle community has responded positively to KTM’s offering, with many expressing appreciation for the added layer of security. In a market where loyalty is often challenged by emerging brands, this move signifies KTM’s dedication to its customers and its belief in the quality of its products. Moreover, it presents a competitive edge against other manufacturers who may not provide such extensive warranty plans.

Additional Benefits to Keep an Eye On

In addition to the extended warranty, KTM has also announced an enhancement in warranty coverage for KTM PowerParts and KTM SpareParts installed at the time of purchase. This further extends the duration of these components to 24 months for all street models, free of charge. This comprehensive approach ensures a well-rounded ownership experience for KTM customers.

KTM, a leading name in the motorcycle industry, is enticing potential buyers with an attractive offer: a complimentary extended warranty on selected models. This innovative strategy is designed to provide peace of mind to riders, encouraging them to choose KTM’s classic motorcycles while benefiting from extended protection. Let’s delve into the details and discover practical tips for making the most of this offer.

Understanding the KTM Warranty Extension

KTM is offering a Premium Manufacturer’s Warranty that can extend up to four years for new purchases of specific models like the LC8 and LC8c Street and Travel motorcycles. This offer comes at no extra cost, providing extended coverage from the get-go.

The Appeal of Extended Coverage

Advantages Offered by KTM’s Warranty

Opting for a KTM motorcycle now means you can ride worry-free, thanks to the longer warranty concept. The primary advantage here is the added peace of mind, which translates to reduced unexpected repair costs over a more extended period than typical warranties.

Benefiting from Worldwide Promotion

Thanks to a worldwide promotion, extending your warranty is as easy as getting your bike serviced at any authorized KTM dealer. This ensures your motorcycle remains in peak condition throughout the warranty period.

How to Maximize the Benefits of the Warranty

Regular Maintenance is Key

To keep your extended warranty intact, ensure that your KTM motorcycle is serviced according to the prescribed schedule. Frequent maintenance checks not only ensure eligibility for the warranty but also help in detecting potential issues early.

Authorized Dealership Perks

Sticking to authorized dealers for both service and spare parts guarantees that you’re getting genuine products and services. This approach maximizes the warranty’s effectiveness and ensures the motorcycle’s longevity.

Strategic Implications for KTM

During the times when some big names in the motorcycle world face financial challenges, KTM’s initiative to extend warranties could be a game-changer. By reducing long-term ownership costs and boosting customer confidence, KTM aims to attract those who might be considering other alternatives like Royal Enfield, known for their special offers on new motorcycles.

Aimed at Enhancing Market Position

This warranty move can potentially set KTM apart from competitors such as Yamaha, which provides a five-year warranty but without other perks. By focusing on extended warranties, KTM reinforces its commitment to quality and customer satisfaction.